How To Build Virtual Demo Videos

How To Build Virtual Demo Videos

AutoPlay Virtual Demo Videos can be utilised in AutoPlay Vehicle Display Pages, or within Live Leads eDM's.  AutoPlay Virtual Demo Videos are stitched together manually from your existing listing images, and an audio file.  Watch the video below to see an example of a Virtual Demo Video.




1.  How to automatically build Virtual Demo Videos
If you have the Automate Virtual Demos role, and have signed up to either the Data Management or Full Pro Packages then your Virtual Demo Videos will be automatically built when the are first created in AutoPlayAuto.com.

In order to trigger the video build the following business rules must be met.
  1. Listings must have min 5 photos
  2. Listing must have Year, Make, Model, Variant
  3. Listing must have Transmission, Fuel Type, Odometer which will be displayed on slide 4
  4. If a listing has Special Price the video will be built with “Was/Now” pricing on slide 1,2, 9 & 10
  5. If the listing has pulled Fuel Saver and Safety Ratings this will be displayed on slides 4,5,6 & 7.  If no rating is detected this slide out will not be visible
  6. If any of the above are changed including changing the sort order of the photos will cause the video to be automatically triggered to be rebuilt 
When video builds are automated the videos will build automatically with whatever branded audio is set up in Settings>Listing Settings>Audio with the Type = Default Listing Audio.  If you have multiple Audio records conditionally active the video builds will randomise through the available branded audio.


2.  How to manually build Virtual Demo Videos
If you have the Manual Virtual Demos role, and have either the Data Management or Sales Pipeline Packages but don't use AutoPlay Vehicle Display Pages then you may need to manually build your Virtual Demo Videos.

If you want to record a customised voice over you can click on the 'Manage Audio' button.



You can record your audio directly in AutoPlayAuto.com with the built in recording studio.  Click on the 'RECORD' button as shown below.  You can pause your recording via the PAUSE button and save your audio using the STOP button.  Clicking on the PLAY button will let you listed to your recording.



It's also possible to upload audio instead of recording directly through AutoPlayAuto.com.  Clicking on the 'MORE' icon will give you several options;
  1. Upload audio file - browse your device to find a MP3 file to upload.  AutoPlay take no responsibility for any licencing issues - you must ensure you have permission to use the audio file.
  2. Copy audio from another listing - if one of your other listings has had an individual recording done you can copy that to this listing via the copy option.
  3. Select branded audio - Choose from any of the Default Listing Audio records set up for the Dealership/Yard in the Audio screen.




Once you have recorded your voice over you can click on the 'Build MP4' button to build your video.  The video build will be scheduled for within 2 hours.  You will be emailed when the video is ready.
(Note - 'Build MP4 (Debug)' is visible to AutoPlay employees only and allows AutoPlay staff to build a preview of the video without publishing the video live where it may show on the dealerships Vehicle Display Pages).





3.  Previewing your Virtual Demo Videos
You can click on the Video icon in the grey action menu via the 'Manage Video' button.  This will load a popup where you can view how your video is currently looking and sounding.




4.  Download your Virtual Demo Videos
You can click on the 'Download Video' option in the grey action menu to email yourself a copy of the video.  This will provide a MP4 file as well as an AWS URL.  The video belongs to the dealership so you can use this however you require - adding to Youtube or other marketing as desired.




5.  Adding A Logo To Your Virtual Demo Videos
You can add your dealership logo to your Virtual Demo Videos via 'Settings>Listing Settings>Images' by selecting the 'Virtual Video Logo Image' image type.  This allows you to upload a transparent png with the dealership logo.  You can also upload a background image via the 'Virtual Video Logo Background'




6.  Building Virtual Demos for your Live Leads eDM's
Virtual Demo Videos are a critical part of sending Live Leads eDM's as it allows accurate tracking of video views to measure customer engagement.  When selecting Listings for your Live Leads eDM the 'Select Listing' popup will default to those listings with videos.



However at times you may want to select a Listing that currently doesn't have a video.  You can build a video from the Listing screen, but to streamline the process you can schedule videos to be built directly from the Email Campaigns/Live Leads screen.

To filter to listings without videos change the filter to 'No Video' and tick the listings you want to feature in your Live Leads eDM.  Note - you still require a minimum of 5 photos to schedule a video build.



Click 'SAVE' and 'SEND' and you will receive a warning message letting you know that your email cannot be sent, because several of the listings selected do not have videos.  You can either select alternate listings with videos if you want to send your email immediately, or 'Schedule Video Build' to prompt your videos to be built.




Clicking on the 'SCHEDULE VIDEO BUILD' button will prompt your videos to be built.



Once the videos are built you will be emailed to let you know, and you can navigate back to the Live Leads Email Campaign screen to finish sending your Live Leads email.


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